On May 8, 2002, the first day after the May Day Golden Week, when many working dogs returned to work in a daze, "Warcraft III: Reign of Chaos" will be released on May 15 at 10 pm

The news of the simultaneous global release of Click has made many people jump in.

"I never imagined that our country could be like the rest of the world!" A certain player sighed while sitting in the office, facing the computer.

"Yeah, I've heard for a long time that Warcraft III will be released soon. I thought we would be able to play it two or three months later than the European and American countries like before. Unexpectedly, it will be released at the same time all over the world.

, this is an unprecedented first time!”

“Not only are they released at the same time, but they also come with a Chinese version, which is simply unbelievable!”

Thanks to our boss Huang's overwhelming publicity, almost all game players in China now know that Warcraft 3 will be distributed by OO, and it will be released simultaneously around the world. This makes many Chinese players feel proud.

Many domestic players have always complained that any new games or game masterpieces are released first in foreign countries and are the first to play. Domestic players can only watch and envy others until a few months or even years later.

After that, they can play the genuine version.

But then again, the genuine ones are actually being delayed. Generally, within a few days of most releases, domestic players will upload pirated copies to various websites and forums.

Therefore, domestic players are only a few days behind foreign players, and at the same time, they can enjoy happiness without spending a penny... Of course, this has some requirements for the player's personal English level. If you can only play the Chinese version,

That's true, it will take a few more months.

This time it was completely different. It was launched simultaneously all over the world. This was definitely the first time that it was recorded in the history of Chinese games. Many players who knew the reason were very excited and shouted OO awesome.

Of course, some people don’t know how awesome this thing is, but it doesn’t matter. Popular Software published an article to tell you how awesome this thing is, and it also appeared on many forums.

Post with the following name: "Shocking, the biggest breakthrough in Chinese gaming history!"

"The first time a top game masterpiece has been launched globally simultaneously, the pride of the Chinese people!"

"You don't know how hard OO Games worked this time!"

"Chinese games have stood up since then!"

There are many titles like this. After a month, anyone who plays games and likes to surf the Internet will basically know what an awesome thing OO Games has done this time.

At the same time, these articles also explain the difficulty. Many players may wonder, isn't it just a simultaneous global launch? As long as the developer is dealt with, how difficult can this kind of thing be?

These articles have more or less revealed the mystery behind this. It turns out that since video games entered the country, an audit system has been established. Any genuine game that wants to be released in the country must go through audit.

The review process is that the manufacturer first submits the game to the review unit. The review unit will completely review the game content and confirm that there are no unhealthy things in it. Then it will give a review and approval for listing.

Only with this permission can the game be successfully put on the market.

This seems to be a very normal process, which is done in any country, but the problem is that the review requires complete game files, and the review time is generally between one month and one year, and there is no interval in between.

Accurate letter.

Therefore, Chinese agents who want to release the game simultaneously globally must obtain the complete files of the game at least one month in advance and submit it to the relevant departments for review.

In this case, the cooperation of the game company itself is required. They are willing to give you the game files at least one month in advance before the global release. This is absolutely impossible for foreign game manufacturers.

The reason is simple: you just can't do it.

In the Chinese market, the agency fees for genuine games are pitifully low. Even Blizzard Games’ agency income in China is only a few hundred thousand US dollars at most. With such a small profit, Blizzard Games cannot afford to hand over secrets to Chinese agents in advance.

After going through the review, there must be a lot of risk of game leaks.

And domestic game agents have no motivation to do this kind of thing. They need to take the initiative to lick foreign game companies. Domestic sales are only so low, which is time-consuming, laborious and thankless. Only fools would do this.

matter.

In the end, there was only OO game. I got a copy of the game two months in advance, then submitted it for review, and finally got the opportunity to be released simultaneously around the world.

Some people may be wondering, didn't I say before that Alan Adham only brought a copy of the game when he came? Why did Huang He get the game two months in advance?

In fact, Huang He got the first version of the game two months ago, which was the version that was originally expected to be released in March. At that time, there were no plans to delay the release. Blizzard had already sent a copy of the game, and the release was approaching.

When the game came, the ticket jumped again, but the game files still fell into Huang He's hands.

So after Huang He got Blizzard's approval, he took this version of the game for review, and then had the opportunity for simultaneous global release.

Of course, if you dig deeper, Huang He's behavior is illegal, because the version sent for review must be the released version of the game, but if you don't tell me, and I don't tell you, who will care about this kind of thing.

After all, is this 2021? There are countless pairs of eyes staring at you on the Internet. Once you make a mistake, or even say a wrong sentence, Weibo will immediately explode, then public opinion will explode, and then the official will intervene.

This was 2002, and many times it would be over if you turned a blind eye. Even if it was really reported, it didn't matter, it was just a fine. Anyway, our boss Huang was unaware of the whole process and was his subordinate.

People do this on their own initiative. Our boss Huang is a very clean and good man.

In this way, our boss Huang got the opportunity to be listed simultaneously around the world without any difficulty or effort, and then there was a burst of fierce publicity, boasting and so on. This is the benefit that Boss Huang earned.

But this is the last few months that we can do this. Once June 2002 is over and that incident happens, the attitude of the whole country towards games will take a turn for the worse, and the difficulty of getting approval for all games will increase several times. Otherwise, it will be impossible.

There will be no future expansion pack like The Burning Crusade, and we are nearly a year behind the rest of the world.

At the same time, there are still many people who are dismissive of this and are ridiculing it through various channels.

“What’s the point of simultaneous global launch?”

"That is, how much a box of games sells is the key. If it is still the same as Warcraft 2 before, and a box of games sells for more than 100 yuan, who will buy his games!"

"That is, if OO is really benevolent, a really good person, and really wants everyone to have the opportunity to play this game, then set the price below 50 yuan!"

"50 yuan for a game? Is your family mining upstairs, or are you dreaming? Only a fool would spend 50 yuan to buy a stand-alone game, 20 at most. If I don't buy a single dollar, I won't buy it."

"Hey, that's a bit excessive, too low. I'm willing to pay 25 yuan a serving."

"Everyone upstairs is rich, so go and support the whole book. I am a student, very poor, and have no money, so I will just wait for piracy."

"Same as above, although it is a bit embarrassing to engage in piracy, but we are poor and we have no money."

"Ditto!"

"You are so shameless. You play piracy and you say it is so aboveboard. If I didn't live in a small city and there are no genuine game stores around, I would never play piracy!"

Although there are not many comments like this in the forum, you can often see them.

What’s even worse is that there are actually a handful of blatant true villains like this. Most of them are hypocrites. They won’t talk about piracy on the forum, and even insist on supporting genuine games even if they are trying to sell iron.

.

But it is estimated that when pirated games are released, all these people will choose to download pirated games without hesitation.

However, we cannot say that this is a problem with the quality of the Chinese people or their culture, because there is a saying that makes it clear that all problems in the world are economic problems.

After all, the Chinese people and Chinese players in 2002 were still very poor, and their economic conditions did not support them at all in purchasing genuine games.

Taking a step back, even if they have the financial conditions to support genuine games, in 2002, it was difficult to find a store to buy genuine games.

When Huang He made a little money from Legend of Sword and Fairy 4 when it came out, he clamored to support the genuine version and make up for his regrets. As a result, he searched all over the city and couldn't find a place where he could buy genuine games.

In the end, I had no choice but to download the pirated version.

It was not until later when Legend of Sword and Fairy 5 was released that I purchased the original game through online channels. The price was more than 300 yuan a copy, but the quality of the game was hard to describe, which made Huang He's heart for the original version wither a lot, but later on steam

appeared, Huanghe has always supported the genuine version.

The same thing is the same in other aspects, such as online novels. Back then, an online novel could have 100 subscriptions, which was considered awesome. It was an era when piracy was rampant.

But in 2021, there are many novels with more than 1,000 orders, which shows that with the improvement of economic level, Chinese people, especially Chinese young people, have a strong awareness of authenticity.

To be fair, if the copyright laws in the United States were not very strict, piracy would be everywhere in the United States. This can be seen from Liu Xin's zero-dollar purchases that are now common in the West.

Generally speaking, the publicity of OO games is huge now, but many companies in the industry, and even ordinary players, don't pay attention to it, thinking that OO games are at best just making money at a loss.

But these people are actually pretty good. What's really bad are some people. These people hide in the shadows and issue orders to their subordinates, requiring them to buy Warcraft 3 as soon as it is released.

game.
Chapter completed!