The famous American diplomat and strategist Brzezinsky once proposed a very novel strategic term - "pacifier music theory" in English is "tittytainment". This word is composed of two English words: pacifier (titty) and entertainment (entertainment). ("mouth" should be changed to "head", but you know what the great master of river crabs is.)

The general meaning of this strategy is to fill people's lives by filling in intoxicating entertainment and products full of sensory stimulation, and ultimately achieving the goal of taking up a lot of time and causing people to lose their ability to think without realizing it.

The background behind this theory is the United States' big discussion on the "28 Theory". The so-called "28 Theory" means that 20% of people in this world control 80% of resources.

The most intuitive manifestation is the gap between the rich and the poor. This phenomenon was very obvious in the United States at the end of the last century. In the 90th century, some famous scholars gathered together to discuss what to do, including famous figures such as George Bush, Bill Gates, and Mrs. Thatcher.

Everyone believes that if this trend is allowed to develop, the consequences will be unimaginable. The "living and death class struggle" proposed by Marx back then is really possible.

Brzezinski made it clear at the time that this phenomenon could not be changed, and in order to solve this possible struggle, Brzezinski proposed the "pacifier music theory", that is, to stuff a "pacifier" into 80% of people's mouths.

There are two ways to "plug the pacifier".

One is to provide a lot of venting entertainment, such as opening up the porn industry, encouraging violent online games, inciting war of words, etc.

Another type is to provide some satisfying games, such as shooting a large number of soap operas and idol dramas, reporting on celebrity scandals, and playing reality shows and other popular entertainment programs to consume a lot of people's time. (Does it feel very familiar?)

Both methods have a common purpose, which is to occupy a large amount of time for these 80% of people, so that these 80% of people will lose the ability to think without realizing it, so that these people will not care about the gap.

At this time, only 80% of the people need to be given a meal or a job, and they will be immersed in this "happiness" without any intention of challenging the existing ruling class.

This theory seems cruel, but it is very realistic (when I first saw this theory, I was so scared that the author was sweating in a cold sweat). Brzezinski is a believer of the Italian political thinker Machiavelli.

The believers of this school have no distinction between likes and dislikes or right and wrong in their theoretical structure, only interests and means used to achieve a certain purpose.

For example, the famous "population theory", which believes that since many bad things in the world are caused by too many people, let the massacre and the plague develop to achieve the purpose of reducing the population, especially reducing the number of the lower-level population.

Maybe you will say how immoral it is, but please note that the word "morality" is created by people. The suggestions of these people are just for the ultimate goal. Do "morality" politicians consider it? They only have eternal interests in their eyes.

Think back to China today, is it facing such a situation?

Due to the popularity of the Internet, the collection of information seems to be more convenient and fast, and all knowledge seems to be within reach, but this actually makes many people lose the opportunity to think independently.

The same thing, if you see an article on this official account today, you will feel that it makes sense. If you see comments on that news tomorrow, you will feel that this is the right one. So which one makes sense?

The social spirit of breaking through oneself and constantly innovating will gradually disappear, gradually disappearing among these 80% of people.

When people focus on the various gossips of their national husbands and ignore their dad; later someone's family affairs overwhelmed the Olympics, do you think this is sad? No, some people are happy about this phenomenon.

Speaking of time, in fact, many companies nowadays compete for brand time in essence, because people’s time is limited, and only twenty-four hours a day can occupy users’ time. Whether the brand can survive and win.

Why is "WeChat" so outstanding? Because this social program occupies a lot of people's time and you can't live without it. The product manager of "WeChat" once said, "The best program is a program that people will no longer use after using it once." Let's talk about it, why don't you let your product become the "best program".

Why is "Toutiao" so awesome? Because a large number of people spend a lot of time on it.

Why does Boss Ma always have a social dream? It is because he wants to compete for users' time. Because of this purpose, he keeps trying again and again, even if he fails again and again.

Why does "Meitu Xiuxiu" have difficulty in developing again? Because no one will go to this app to see what they originally looked like? Isn't this a painful memory? It's all done after using it.

Whoever controls the user's time will control the future.

...

Chen Kan actually didn't have much effort to deal with Zhuotuo Fitness Club. He just ran to Fengcheng District that night and made three calls the next morning, and the matter was over.

Chen Kan didn't pay attention to the progress of this matter after that. Later, it was Xu Qiang and Chen Kan who only knew about it.

Recently, Chen Kan's apartment has an additional resident, and a beautiful woman, Dong Bing.

It is the girl Weng Xiupin and Chen Kan before. Chen Kan’s master’s supervisor, Mr. Sang, has a newly admitted master’s student this year, Chen Kan’s junior sister.

Her historical knowledge is indeed very good. Before, Chen Kan gave many things to Han Wenfei and Jiang Kai to help. Now Dong Bing can do everything that they could only do in cooperation with her before, and she is faster and has a higher accuracy rate.

However, Dong Bing's residence is a big problem. She can't live with Chen Kan all the time. Chen Kan has no objection to this. Chen Kan doesn't care about it, but she has to consider her reputation.

This is obviously inappropriate. Fortunately, as the summer vacation approaches, many teachers have started travel plans, and the apartment is empty, so the problem of Dong Bing’s residence is considered to be solved.
Chapter completed!