When Li Feng and Lu Lu had a romantic world, Li Feng received a call from Larpeg, saying that he had arranged a meeting with Motorola.

The two also flew directly to Chicago!

Motorola's headquarters is located here.

Li Feng and Lu Lu saw Laripich who had arrived here in the hotel.

After seeing Li Feng, Larpeci smiled: "Looking at you, you know that you have been very happy in the past few days!"

Li Feng laughed: "Page, the combination of labor and Yi is the best way to work."

Lu Lu returned to the room to rest, and Li Feng also started a formal conversation with Larpeg.

"Edward Jende has been back, and tomorrow we can officially visit in the past. I have already made an appointment with him."

In January 2004, Edward Jand officially took over the position of Motorola CEO.

In fact, although everyone is most impressed by Motorola's telephone business. In fact, when Motorola was first founded, it was a manufacturer of radio in the car.

The suffix, such as Coco Coca Cola.

Before World War II, the U.S. military had recognized the importance of radio communication, began to develop a portable wireless communication tool, and developed a news machine (Walkie Talkie) SCR-194. But it was very bulky and not very suitable.

Some engineers of Motorola participated in the study.

In 1940, Motorola developed the SCR300, which was truly on the battlefield. It was a adjustable high -frequency frequency adjustment communication equipment. It was 16 kilograms. The effective communication distance was about 16 kilometers. It was widely used by the US military to communicate.

In 1942, Motorola continued to develop a "hand-style" trap (hand-style "SCR-536.

This super "big brother" is four kilograms, which is one and a half in the open area of ​​communication. It is only 300 meters in the woods. Even so, the US military's communication equipment at that time was also a lot higher than other countries.

From this column of military stocks, it can be seen that Motorola's strength in radio communication is very strong. Its frequency adjustment technology and antenna technology are leading the world.

At the same time, as a supplier of the national military and government departments, the stability and robustness of Motorola products are good.

This is to some extent the genes of Motorola products.

So far, many Motorola's products are still the same.

There are many reports of this report today. For example, a car accident out of a wasteland, everyone took out the mobile phone to call for help. In the end, only Motorola's mobile phone could be hit.

However, many things are double -edged swords. Excessive focus on technology and quality makes Motorola's commercial flexibility far less than competitors such as Nokia and Samsung.

After World War II, Motorola, as the brand's fame, became more and more popular. When people said wireless communication, they first thought of Motorola.

Until more than ten years ago, Motorola had been monopolizing this market. From the walkie -talkie, the early mobile phones, the Big Brother, will swept in the domestic cities in the early 1990s, and the BP machine in the waist of 10,000 yuan.

People even forgot the company's name Galvin manufacturing company, so in 1947, the company simply renamed Motorola, which shows that the name of Motorola's name was.

From after the Second World War to the early 1990s, it can be said that in the age of Motorola's red fire. Motorola has no technical advantages in simulating wireless communication, and creates a number of world's first first.

There is a common classification method for communication in the United States, that is, divided into: wired one -way (such as CCTV), wired two -way (such as telephone), wireless one -way (such as radio) and wireless two -way (such as mobile phone and WiFi) four

kind.

For a long time, until more than ten years ago, AT & T-is the king of cable communication. RCA is the boss of wireless unidirectional communication, and Motorola is the hegemony of the out-of-the-box wireless two-way communication.

It can be seen from this that Motorola's core business is related to two -way wireless communication.

Everyone recognizes that Motorola is a invention company for mobile phone communication today. Although AT & T claims that its ropeless phone is earlier than Motorola's mobile phone, everyone knows that the rope -free phone and mobile phone call is two different things.

Because AT & T is rooted in wired communication, it will conflict with wireless communication.

When the mobile phone started, AT & T is expected to not exceed one million users worldwide by 2000. This is estimated to be 100 times smaller than the actual number of later in 2000.

Therefore, AT & T naturally does not focus on mobile communication.

The opposite of Motorola is the opposite. It cannot have a difference in wired communication. It is natural to lead and promote the trend of mobile communication in mobile communication.

By the early 1990s, Motorola's three areas in mobile communication, digital signal processing and computer processors were the world's strongest Player.

What's more valuable is that its product reputation is very good.

At the end of the 1980s, Motorola's walkie -talkie can speak with colleagues on the shore in the large cargo cabin surrounded by steel, which is not available to any other similar products.

By 1994, Motorola had been shot 23rd among the top 500!

However, everything is extremely dying, as is Motorola. Since then, Motorola has made major mistakes in his development direction and his internal management.

Due to the sense of accomplishment and inertia of success, many Western business giants will slip into a failure situation.

The same is true of Motorola. As the most Sinified Motorola, it has won the world's striking views because of the achievement in China.

But at the end of the twentieth century, it showed a signs of exhaustion.

Because of whether the mobile phone can cause market interests to make a completely wrong judgment, Motorola was hit again in 2002.

In the early 2002, the first mobile phone can be put on the market. However, Motorola did not launch his first camera mobile phone until August 2003.

In this year, although Motorola still ranks second in the world in terms of mobile phone sales, Samsung defeated Motorola with high -end mobile phones to become the global of the world's sales revenue. 2.

While Motorola was disrupted by the latecomers, the chip business and communication network equipment business that had been relying on it had been overwhelmed: it was sitting flat with Intel on the microprocessor for a while, but now its semiconductor business has already been

Exit the industry's leading position.

In the field of wireless infrastructure, Motorola has allowed Ericsson, a company that has a financial problem, firmly occupy the first position in the market.

More setbacks make people feel that Motorola, a big company, has "can't find the North". "They almost miss all opportunities for developing mobile phones", high -tech and telecommunications industry analysis company (TBRI), head of Bill Lesieur, said, "At that time

, Motorola has faltering and has fallen several times. It does not choose the correct market entry and exit time. In addition, it is not very good in implementation. "

In 2004, Motorola changed his president and replaced Edward Jand.

After the generations of trees, after the cool, Edward Jand came to power, just to catch up with the RAZR V3 developed by Motorola developed. The sinking Motorola suddenly glowed a new vitality.

This phone is also the second phone sent by Yang Xiao to Li Feng. Li Feng still uses it now.

With the power of star -level products such as Razr and SLVR, Motorola's share in the global market in the second quarter of this year has increased by 4 percentage points compared with the same period last year, and it has climbed to 21.9%.

tower.

So at the internal meeting of Motorola, Edward Zhan De announced the announcement: to catch up with competitors within 1000 days, return to the world's first position, goals.

In fact, when Motorola did say that at all times.

When I learned that MOTO's global mobile phone market share of 22%in the second quarter, 1.3 percentage points were increased by 1.3 percentage points over the previous quarter, which is the edge of NOKIA, which is Edward Zhan De just ordered a cigar.

After lying on the chair for a while, after feeling full of energy, he immediately started to work.

He said abuse, "I have celebrated myself".

The grand celebration banquet has not been performed again, because this result is not enough to satisfy Dedmai and his employees. The ultimate goal of Motorola is the global market share.

At that time, the analysts of Wall Street also exclaimed: There were only two horses left on the mobile game!

But at this time, Edward Jene couldn't think of it, Motorola in his hands would fall into a dilemma again.

By this year, Motorola's performance in the market has shown a fatigue. This is Jobs’s iPhone. He thinks this may be an opportunity.

However, Edward Jen Dare not dare to determine that the smartphone will be successful, but he feels that he can try it, which is why he is going to meet with Li Feng.

However, at this time, Motorola is still the existence of the giant in the global mobile phone market. Although he has ideas for the Android system, he does not care too much about Feng Rui holding the Android system.

The boss still has the momentum of the boss.

Since the "Big Brother" Nokia has a Saipan system, the "second brother" Motorola should also have his own spare tire. The sharp Android system happened to be sent to the door.
Chapter completed!