Chapter 596 The negotiation went well
Or today I opened a good start. The atmosphere of the negotiations was very harmonious. I did n’t have a tense sword when I was negotiating in Google.
Or everyone knows the bottom line of both parties, and they all know the foundation of the cooperation between negotiations. This negotiations must have results, so they are very relaxed.
After a simple greeting, Jobs said directly to see the mountain: "LEO, since we sit here again to negotiate, it means that we still have room for cooperation.
There have been many detours and many misunderstandings, but some of them adhere to our confidence in each other, as well as optimistic about the field of smart phones. "
Jobs has a good attitude this time, putting his posture very low, and said very quickly: "Leo, don't hide both, and since I came to the initiative this time, it means that Jobs can make concessions to concessions.
So, what are your requirements, now you can make it straightforward. If there is a problem, we can discuss it again. "
Jobs was so low this time, not to mention Li Feng, even Cook was a little shocked. He never saw Jobs so approachable. He had a little doubt that Jobs changed his soul.
Now that Jobs is so low and attitude is correct, this is like a normal business negotiation. At least, the two parties are placed in the same position instead of their own.
And Li Feng did not falsify, and said directly: "Well, since you have said so, I don’t play it. Just now you are right and cooperate with cooperation, but the prerequisite for cooperation must be equal.
,,
Therefore, we must first clarify the most important point. Feng Rui requires Apple's graphic patent, but Apple needs our sharp intelligent patent. These 555 patents are also smart patents that you have around.
Therefore, I mean that the patent can be exchanged, but the value of the patent needs to be calculated separately, and it cannot be replaced. Do you agree? "
"Yes, I admit that I was a little bit sneaked in the last negotiations, and I was close to profitability. This time, these patent value will be handed over to professionals to calculate, is there any more?" Jobs nodded quickly and agreed.
"Since our most critical issues have reached a consensus, then everything else is a small problem. Let's talk about Zhiping and Cook. When there is a preliminary consensus, let's continue to say." Li Feng also directly
Nodded.
"I have two more requirements. I hope you can agree. The first point is that since we are so optimistic about the smartphone field, then the two of us sign a strategic cooperation agreement, set up a strategic alliance, build a powerful patent moat, or us
It will become the Intel Microsoft alliance in the field of smart phones, lead the entire smartphone field, and establish a powerful industry barrier;
The second point is that in addition to this patent agreement, I hope that in the future, the sharp patent of sharpness can be given priority authorization. Of course, the specific patent value will be calculated by professional institutions. In fact, two points, I also mentioned last time I mentioned it last time.
It ’s just because of other things, we did n’t reach a consensus, so I mentioned it again this time.” Jobs stretched out two fingers to draw.
Li Feng also thought about it a little, and gave his own answer: "I know this. Regarding the first point, we can reach a strategic cooperation agreement on a smartphone, but you cannot establish an industry barrier.
Because now it is the time to make cakes, and the smartphone has just come out. We need to combine other manufacturers to fight against Nokia, Motorola, Samsung and other traditional mobile phone giants. "
Establish an industry barrier! Jobs has a good proposal!
But these are all thinking about problems from the perspective of Apple, and Feng Rui has not stepped into the hardware field now, and there is no mobile phone. What are the benefits of Feng Rui!
Help Apple to establish industry barriers!
No matter how good Jobs says, Li Feng has always maintained a sober mind, and then he said: "About the second point, this is okay. Similarly, I hope that the new patent of Apple in the future will be given priority.
The specific patent value is also calculated by professional institutions. "
"Patent authorization, this can be okay; just about the first point, it is clear that we can do what the two companies can do. Why do we have to pull other manufacturers?
Jobs still wants to set up an industry barrier so that other manufacturers can't get in, and now Feng Rui does not produce mobile phones. At that time, the money will not make Apple make money.
"In fact, this is also very good. First, we have no strength to fight the world, we need to unite other forces, and we have not cultivated Apple for many years in hardware, and we need other manufacturers to support it.
In fact, I don't think it's nothing to apple, let alone these patents, but there is no these things. I believe that Apple's premiere advantage can finally succeed. "In the end
Fart.
"Wearing thousands of wearing horses without wearing", this is very useful, not to mention Li Feng's praise at this time, Jobs is a bit fluttering, and Jobs feels like this.
Other manufacturers were fell into flowers, so he didn't continue to investigate anything.
At this time, Li Feng suddenly thought of the Apple hardware system again, and then said, "By the way, Lao Qiao, now that we have said many consensus, we are also preparing to establish a strategic cooperation agreement.
So I have to add one, I hope that Feng Rui can join the Apple's supply chain system, or in other words, Feng Rui can enjoy the price and other related conditions in the Apple supply chain system. "
In fact, Li Feng's most original intention is to establish a sharp supply chain system by entering the supply chain system of Apple, which can make up the shortcomings of Feng Rui's shortest shortcomings, and lay the foundation for the future into the field of hardware.
"Uh ... this ..." This is Apple's housekeeping ability. How did Jobs give it to him? Is it necessary to "church apprentice starving to death", but Jobs does not want to sin Li Feng. After all, it has just reached a patent cooperation.
So Jobs hesitated and didn't know how to answer.
And Li Feng did not intend to force Jobs to force Jobs too tightly. He also said: "I know, this is a bit embarrassed, but I can give up some benefits from the patent authorization just now, and I think even if there is no apple, we have the front.
It is also a matter of morning and evening to establish a supply chain system, and Apple just puts this process in advance. "
Now that Li Feng said this, Jobs nodded and agreed, not to mention Jobs did not believe that Feng Rui could get started so quickly, and it may be simple to build a supply chain system.
However, it is not so simple to build a very convenient and fast supply chain system. Apple has also achieved this point after years of hard work. Jobs is unwilling to do this. This is also the reason why Jobs agreed.
Since Li Feng and Jobs have said everything that should be said, the most important parts have also reached consensus. It is easy to talk about some fine branches in the last quarter, but it takes a lot of time to form a formal contract agreement.
Many things have to be reviewed.
But in all, the negotiations are very smooth!
Chapter completed!