If a TV series wants to become popular, it must take up all the right time, place, and people.

The show "Little Fish and Flowers" has a very good broadcast time, one week ahead of other first-tier satellite TV stations. The competition is the old drama that has reached the last part.

And this week.

The ratings were first broadcasted at 0.79%, 1.50% the next day, and then it grew at around 0.3% every day, and its ranking gradually increased from fifth place. It has now won three consecutive days of championships.

Douban's score dropped to 8.1, but it is still the highest-rated martial arts drama in the past decade.

"The secrets of martial arts in the South Heaven, the magical sword technique, the magical skills of the wedding dress, and the secrets of martial arts dramas are finally no longer the extremely perfunctory four words "peerless magical skills". The Valley of the Evil, the Palace of Mohua, and the sects in the martial arts dramas are finally no longer just "Wudang Emei Shaolin."

"Unlike the martial arts world where chivalry is the first, it is a world full of love, hate, and love."

"The storyline is more about the stories of small characters, which makes me feel very down-to-earth."

...

The novel setting, regaining the essence of martial arts, is no longer a filter that is so white that it is unreal, fake and eye-catching martial arts movements, awkward to the point where you pick out the lines of three bedrooms and one living room... and so on, this "Little Fish and Flowers" successfully produced the original taste of the martial arts drama.

It is not difficult to see that the audience's requirements are not high.

1. Fine martial arts.

2. Online plot design with IQ.

3. The lines are in line with the background and the characters’ personalities.

4. A soundtrack that fits the plot.

5. Supporting roles with unique characteristics.

Are these difficult to do?

In fact, it is not difficult, but driven by capital, traffic and topics are more than anything else.

In the past few days, Shi Lei and Shen Yang's performance has become more and more eye-catching, making Hua Wuque and Xiao Yuer lively. With their appearance and acting skills, they have really attracted a lot of fans.

Our Chinese audiences are really tolerant. As long as they perform better and worse, they are willing to support them.

In fact, many people don’t know what performing arts, actors and acting skills are?

Performing arts specifically refer to the performance of actors creating roles in movies, TV series, and dramas.

An actor refers to a performer who plays a role in the performing arts.

Acting skills refer to acting skills, and the ability of actors to use various techniques and techniques to create images.

Acting is the foundation of an actor.

So, who do the actors ultimately serve? Of course, it is for the general public. Between the traffic without acting skills and the actors with acting skills, I believe that more people like the latter.

The ratings of the drama "Little Fish and Flowers" continue to rise. For the people who are eating, they have found a new topic of galloping on the keyboard after dinner.

"This year's summer TV series battle is a hit, and the dark horse was the first to kill it!"

"Analyzing from the early hype and marketing, the dramas on several other TV stations are routine dramas that rely on traffic and topics to support them. In the face of real quality dramas, they are like paper tigers, and are not useful."

"A high-quality works of such excellent quality should be supported. The polluted data and traffic must not be allowed to become the main indicators or even the only standards for evaluating works, so as to continuously diversify the effect of bad money driving out good money."

...

As long as the fan "filter" is removed, good dramas and magic dramas are easy to distinguish.

Besides.

Neutral, only look at whether the plot is reasonable or not, and not who is the star performs the majority. They are the main contributors to the ratings. It is easy to say if they are done.

"When will we start marketing?" Mo Lan asked Django for his opinion.

"Next week." Django has made a plan, because there is not much money to invest in publicity, so he has to spend it on the blade. "When tomorrow and the day after tomorrow, several other dramas will be on the spot, and Jiang Yuyan, played by Gu Yao, happens to appear, so we will use this bombshell to smash their hopes in one fell swoop."

He knew the quality of this refined version of "Little Fish and Flowers" with great climax. He had a perfect start and had not reached the climax, and the probability of collapse later was almost zero.

You just need to wait until the popularity has increased to a higher level before letting Gu Yao enter the market to harvest.

Django took out a folder from the drawer and handed it to Mo Lan, saying, "This is a promotional plan I wrote. Please help me see if it's OK."

Mo Lan nodded and looked at it carefully.

The success of a TV series is inseparable from solid scripts, the actors' performances, and the sophisticated production and polishing, and also from the fancy help of "marketing", especially in the present.

Django studied and summarized, chose to start from the audience's thinking, find the best publicity points, and formulate corresponding media strategies, interaction strategies and execution strategies to achieve the greatest exposure of the drama "Little Fish and Flowers".

Mo Lan's eyes wider and wider, and this promotional plan is very detailed and complete, and it can be said to be comprehensive.

She looked at Django again with admiration. She had a strong learning ability and had only been in the industry for less than a year. She understood a lot of things and could be skillfully applied to her actual work.

I……

Have you gone wrong for so many years?

Or, talent is more important than hard work.

well,

It’s so annoying that people are more popular!

In a blink of an eye, the first-tier satellite TV stations' mango, blueberries, lychees, Dongfang, and Yangba's summer dramas were all broadcast this year.

Same as expected.

The press releases of Mango, Blueberry and Lychee are flying all over the world, and various actors are combosing, actors are combosing private lives, filming scene events, etc. In short, marketing operations have been achieved to the extreme.

Fans automatically become the main force of publicity and appear on major platforms such as Weibo, Tieba, and Douyin.

"There are great investments and big productions, and the main creative team is unprecedentedly strong. Penguin Entertainment's production must be a high-quality product. The first choice for the summer season is "Piaomiao Jianghu"!"

"Five thousand years of beauty and perfect husband on earth are sweet and sweet. The plot is love, laughter, and tears. I only watch "Love in Love with Cats, Fall in Love with You" during the summer season."

"Adapted to the popular novel "My Wife is the No. 1 Female God of War in the Three Realms", starring the winner of the Golden Eagle Award for Best Newcomer Actor Award. The plot and acting skills are guaranteed, so you can enjoy the whole summer!"

This chapter is not finished yet, please click on the next page to continue reading the exciting content later!...

The major hot search lists are all related hot searches for these dramas and actors. They instantly have a huge attention and are firmly dominating the list!

The number of views of Douyin videos has also become out of the circle. At the same time, among the increase in the topics of TV series, these TV series have exceeded 5 billion topics in total.

Discussion and attention are indeed the leader of this summer TV series.

However.

Although the premiere ratings of these dramas exceeded 3%, they did not win the first place.

That's right.

The ratings of the drama "Little Fish and Flowers" have been the best for five consecutive days!

When the story of Xiaoyuer and Hua Wuque is about to enter a period of fatigue, the ultimate boss comes on!

The audience's eyes began to shift from the two male protagonists and the three female protagonists, and were all attracted by the character Jiang Yuyan.

Jiang Yuyan, played by Gu Yao, appears, and has the unique temperament of a girl from the family. Coupled with her miserable experience, the innocent emanates from her big watery eyes, all of which make people feel pity.

but……

The biggest reason is a good figure, good looks, and acting skills.

On the Internet, Gu Yao's popularity began to counterattack, surpassing the Golden Eagle Goddess, the 5,000-year beauty, and the winner of the Golden Eagle Award for Best New Actress Award, becoming the topic queen this summer.

As the plot develops, more and more viewers are fascinated by the character Jiang Yuyan.

Django's publicity plan is gradually being carried out, and Gu Yao's press release has been arranged. Now, the situation of women competing for hegemony is not easy to deal with, but it is reasonable.

at the same time.

He became interested in himself, built a small poster, went to the actor bar to post a post. The picture was Gu Yao's official Jiang Yuyan promotional poster, and the title was: [The most beautiful costume actress in the past decade, does anyone agree with my point of view?]

In the current situation, discussion-oriented topics are more suitable than rhythm-oriented topics.

The post bar on Blue Star is still a little popular, but it has not completely become a mark of the history of the times. As soon as this post was posted, it immediately attracted many bar friends to watch.
Chapter completed!